In partnership with the one of the biggest Browns fans gameday locations in Cleveland—Barley House—I helped create an away game, Bally Bet-sponsored viewing party event that played up our Bally Bet mantra “Bring more fun to your fandom.” The event, appropriately named “Sunday Funday,” featured a pregame broadcast by our local sports radio partner 92.3 The Fan, food and drink specials, merch giveaways included the highly sought-after “Bally On Dawg Pound” long sleeve, a wing-eating contest, and a live raffle where we gave away signed helmets, jerseys, and even a two-night stay at a Bally’s property. Oh yeah, we also picked up the tab for one lucky Browns fan couple.
I gotta say—I’ve never seen a bar so lit at 1pm in the afternoon on a weekend. It was poppin’ in there for Sunday Funday! What an event, and I was thrilled with our presence on sight and the engagement we got around the brand. Don’t believe me? Watch below. And to reiterate—this was during a 1pm game on a Sunday.